AP Industries launches new website
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AP INDUSTRIES LAUNCHES NEW WEBSITE!
For immediate release
(Laurier-Station, January 6th 2011) – AP Industries, the Canadian manufacturer of high quality bedroom furniture, launches a new website structure and design to increase the sites efficiency and the company’s brand awareness.
''The new look is a direct reflection of where AP is moving as a company and much more user friendly. Consumers and retailers will love it '' Olivier Van Houtte - Marketing and Communication Coordinator
The new APIndustries.com is divided in 3 distinctive consumer categories: adult, youth, and baby. While each age range is separated into lifestyle categories of Traditional, Transitional, Contemporary.This is a direct reflection of AP as they target not just one range of consumers but all within bedroom manufacturing.
Also added, a buying guide that will help consumers focusing on the important factors when they are planning to buy new bedroom furniture for themselves or their children. AP has also launched a new DEALER LOCATOR. The main objective with the new DEALER LOCATOR is to direct consumers to AP’s true partners in business so they can receive the best service available.
“AP is taking steps every day to better its brand recognition, its overall partnership with retailers, and taking this step with the website also let us better our brand with the consumer. The website we hope will become the main funnel for a direct connection between consumer and our Preferred Partners” Ken Loh II – VP of Sales
AP Industries is a Canadian manufacturer of high quality bedroom furniture made of birch and birch veneer for all ages, from baby to adult. With over 45 000 different possibilities within more than 20 collections, large finish and handle options, AP Industries has an answer to every need.
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Source:
Olivier Van Houtte
Marketing and communication coordinator
1 800 463-0145, extension 117
OVanhoutte@apindustries.com
www.apindustries.com